Outsmart Your Instincts
In the Outsmart Your Instincts Podcast, host Adam Hansen explores what’s going on—under the radar—with non-conscious instincts (aka Cognitive Biases) that trip up innovation, and points towards some effective ways around them. He talks to some of the best and brightest in the world of innovation to explore how Cognitive Biases affect our work, and how we can all learn a new way to think.
Categories: Business
Tags: advertising, biases, business, Cognitive, consumer, customer, go, ideas, ideastogo, Innovation, insights, marketing, research, to